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~person:"Homburg, Christian"
~person:"Mattila, Anna S."
~subject:"Consumer behaviour"
~subject:"Hotellerie"
~subject:"Relationship marketing"
~type_genre:"Working Paper"
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16
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10
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9
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Homburg, Christian
Mattila, Anna S.
Van den Poel, Dirk
28
Bauer, Hans H.
23
Franses, Philip Hans
12
Müller, Holger
11
Burmann, Christoph
10
Hruschka, Harald
9
Piller, Frank T.
9
Verhoef, Peter C.
9
Bayón, Tomás
8
Czellar, Sandor
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Schuh, Scott
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Singh, Ramendra
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Huber, Frank
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Wangenheim, Florian von
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Paulssen, Marcel
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Smith, N. Craig
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Spiller, Achim
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Vogt, Bodo
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Wathieu, Luc
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Wertenbroch, Klaus
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Young, Andrew T.
6
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5
Carroll, Chris
5
Dellaert, Benedict G. C.
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Dewitte, Siegfried
5
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5
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
15
Reihe: Management-Know-how / M : praxisnah und aktuell
2
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ECONIS (ZBW)
17
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1
Customer relationship
management
: strategische Ausrichtung statt IT-getriebenem Aktivismus
Homburg, Christian
;
Sieben, Frank
-
2000
Persistent link: https://www.econbiz.de/10013430066
Saved in:
2
On the importance of complaint handling design : a multi-level analysis of the impact in specific complaint situations
Homburg, Christian
;
Fürst, Andreas
;
Koschate, Nicole
-
2009
Persistent link: https://www.econbiz.de/10003932817
Saved in:
3
When should the customer really be king? : on the optimum level of salesperson customer orientation in sales encounters
Homburg, Christian
;
Müller, Michael
;
Klarmann, Martin
-
2010
Persistent link: https://www.econbiz.de/10008933750
Saved in:
4
When does salespeople's customer orientation lead to customer loyality? :the differential effects of relation and functional customer orientation
Homburg, Christian
;
Müller, Michael
;
Klarmann, Martin
-
2010
Persistent link: https://www.econbiz.de/10008937919
Saved in:
5
How to get lost customers back? : a study of antecedents of relationship revival
Homburg, Christian
;
Hoyer, Wayne D.
;
Stock, Ruth Maria
-
2006
Persistent link: https://www.econbiz.de/10003385644
Saved in:
6
Führungsverhalten als Einflussgröße der Kundenorientierung von Mitarbeitern : ein dreidimensionales Konzept
Homburg, Christian
;
Stock, Ruth
-
2002
Persistent link: https://www.econbiz.de/10001662736
Saved in:
7
Social identity and the service profit chain
Homburg, Christian
;
Wieseke, Jan
;
Hoyer, Wayne D.
-
2008
Persistent link: https://www.econbiz.de/10003848961
Saved in:
8
Determinants of customer benefits in business to business markets : a cross-cultural comparison
Homburg, Christian
;
Kuester, Sabine
;
Beutin, Nikolaus
; …
-
2005
Persistent link: https://www.econbiz.de/10013430661
Saved in:
9
Kundenbindung im Industriegütergeschäft
Homburg, Christian
;
Jensen, Ove
-
2004
Persistent link: https://www.econbiz.de/10002645206
Saved in:
10
See no evil, hear no evil, speak no evil : a study of defensive organizational behavior towards customer
Homburg, Christian
;
Fürst, Andreas
-
2006
Persistent link: https://www.econbiz.de/10003381632
Saved in:
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