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~person:"Homer, Pamela M."
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Homer, Pamela M.
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Journal of marketing research : JMR
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A Meta-Analysis of Relationships Between Ad-Evoked Feelings and Advertising Responses
Brown, Steven P.
;
Homer, Pamela M.
;
Inman, J.Jeffrey
- In:
Journal of marketing research : JMR
35
(
1998
)
1
,
pp. 114-126
Persistent link: https://www.econbiz.de/10006671483
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