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~person:"Hooley, Graham"
~subject:"United Kingdom"
~subject:"Welt"
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Journal of strategic marketing
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Within-country ethnic differences and product positioning: a comparison of the perceptions of two British sub-cultures
Pankhania, Asha
;
Lee, Nick
;
Hooley, Graham
- In:
Journal of strategic marketing
15
(
2007
)
2/3
,
pp. 121-138
Persistent link: https://www.econbiz.de/10003493774
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