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~person:"Horbel, Chris"
~person:"Jonas, Julia M."
~person:"Saviano, Marialuisa"
~subject:"Relationship marketing"
~type_genre:"Article in journal"
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Relationship marketing
Service-Dominant Logic
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Service-dominant logic
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Horbel, Chris
Jonas, Julia M.
Saviano, Marialuisa
Vargo, Stephen L.
9
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The service industries journal
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ECONIS (ZBW)
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Determining customer satisfaction and loyalty from a value co-creation perspective
Woratschek, Herbert
;
Horbel, Chris
;
Popp, Bastian
- In:
The service industries journal
40
(
2020
)
11/12
,
pp. 777-799
Persistent link: https://www.econbiz.de/10012260352
Saved in:
2
How context shapes value co-creation : spectator experience of sport events
Horbel, Chris
;
Popp, Bastian
;
Woratschek, Herbert
; …
- In:
The service industries journal
36
(
2016
)
11/12
,
pp. 510-531
Persistent link: https://www.econbiz.de/10011657363
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