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~person:"Hoyer, Wayne D."
~subject:"China"
~subject:"Deutschland"
~subject:"E-commerce"
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China
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E-commerce
Arbeitszufriedenheit
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Beziehungsmarketing
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Customer satisfaction
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Employee retention
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Hoyer, Wayne D.
Kirstges, Torsten
11
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9
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Guo, Xiaolong
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Journal of marketing
1
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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ECONIS (ZBW)
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Social identity and the service-profit chain
Homburg, Christian
;
Wieseke, Jan
;
Hoyer, Wayne D.
- In:
Journal of marketing
73
(
2009
)
2
,
pp. 38-54
Persistent link: https://www.econbiz.de/10003820595
Saved in:
2
Social identity and the service profit chain
Homburg, Christian
;
Wieseke, Jan
;
Hoyer, Wayne D.
-
2008
Persistent link: https://www.econbiz.de/10003848961
Saved in:
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