Hsiao, Ming-Hsiung - In: International Journal of Online Marketing (IJOM) 8 (2018) 2, pp. 57-71
The purpose of this article is to present mobile service design thinking, with the aid of mobile devices and mobile … phases: hear, create, and deliver, which link the process of human-centered design, to present mobile service design thinking …. With the ubiquitous ability of mobile devices and mobile network, the mobile service design thinking presented by this …