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~person:"Huang, Yu Ying"
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Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
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Exploring consumer behaviors in China : the moderating role of social conformity
Wong, IpKin Anthony
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Huang, Yu Ying
;
Fong, Veronica Hoi In
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 246-248)
.
2012
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