//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Hultink, Erik J."
~source:"econis"
~type_genre:"Bibliografie"
~type_genre:"Fallstudiensammlung"
~type_genre:"Graue Literatur"
~type_genre:"Sammelwerk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingpolitik"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Theorie
4
Theory
4
Innovation
3
Marketingmanagement
3
Neues Produkt
3
Marketing
2
Marketing management
2
Produkteinführung
2
Produktentwicklung
2
Innovation management
1
Innovationsmanagement
1
Market research
1
Marktforschung
1
Spitzentechnologie
1
Strategisches Management
1
Verkaufserfolg
1
more ...
less ...
Type of publication
All
Book / Working Paper
4
Type of publication (narrower categories)
All
Bibliografie
Fallstudiensammlung
Graue Literatur
Sammelwerk
Arbeitspapier
4
Non-commercial literature
4
Working Paper
4
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
4
Author
All
Hultink, Erik J.
Meffert, Heribert
65
Bruhn, Manfred
31
Sheth, Jagdish N.
30
Fritz, Wolfgang
28
Nufer, Gerd
27
Wiedmann, Klaus-Peter
27
Drees, Norbert
26
Bauer, Hans H.
24
Pepels, Werner
24
Homburg, Christian
23
Backhaus, Klaus
22
Kirchgeorg, Manfred
16
Belz, Christian
15
Zerres, Michael P.
15
Albers, Sönke
14
Franses, Philip Hans
12
Kaiser, Harry M.
12
Kleinaltenkamp, Michael
12
Diller, Hermann
11
Eagle, Lynne C.
11
Huber, Frank
11
Kotler, Philip
11
Kitchen, Philip J.
10
Raffée, Hans
9
Tomczak, Torsten
9
Ahlert, Dieter
8
Hippner, Hajo
8
Meyer, Jörn-Axel
8
Simon, Hermann
8
Varadarajan, Rajan
8
Hermanns, Arnold
7
Singh, Ramendra
7
Tscheulin, Dieter K.
7
Wagner, Udo
7
Wierenga, Berend
7
Wilde, Klaus D.
7
Zaltman, Gerald
7
Belz, Frank
6
Chandon, Pierre
6
Engelhardt, Werner Hans
6
more ...
less ...
Published in...
All
Working papers / Centre for Market driven Innovations : WP
4
Source
All
ECONIS (ZBW)
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Industrial new product launch strategies and product development performance
Hultink, Erik J.
(
contributor
)
-
1995
Persistent link: https://www.econbiz.de/10000924075
Saved in:
2
Launch strategies and product advantage
Hultink, Erik J.
-
1995
Persistent link: https://www.econbiz.de/10013421229
Saved in:
3
A marketing manager's view on successful high tech launch strategies
Hultink, Erik J.
-
1994
Persistent link: https://www.econbiz.de/10013421254
Saved in:
4
Predicting new product success and failure : the impact of launch strategy and market characteristics
Hultink, Erik J.
-
1994
Persistent link: https://www.econbiz.de/10013421278
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->