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~person:"Hundacker, Stefan"
~subject:"Konsumentenverhalten"
~subject:"Markenimage"
~subject:"Service quality"
~subject:"Theory"
~type_genre:"Thesis"
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Konsumentenverhalten
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Hundacker, Stefan
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Gabler Edition Wissenschaft / Innovatives Markenmanagement
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ECONIS (ZBW)
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Customer Equity Management bei kontinuierlichen Dienstleistungen : Konzeption, Modell und Anwendung im Mobilfunk
Hundacker, Stefan
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002570382
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