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~person:"Hung, Kineta H."
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Hung, Kineta H.
Kuchler, Theresa
35
Stroebel, Johannes
35
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The influence of eWOM on virtual consumer communities : social capital, consumer learning, and behavioral outcomes
Hung, Kineta H.
;
Li, Stella Yiyan
- In:
Journal of advertising research
47
(
2007
)
4
,
pp. 485-495
Persistent link: https://www.econbiz.de/10003614532
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