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~person:"Ivens, Björn Sven"
~person:"Töpfer, Armin"
~subject:"Corporate culture"
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Corporate culture
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Ivens, Björn Sven
Töpfer, Armin
Madhani, Pankaj M.
3
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Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
1
Schriften zum innovativen Marketing
1
The journal of business & industrial marketing
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ECONIS (ZBW)
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The cultural factors in global account management : the case of Indian buyers and German suppliers
Kadam, Nayan
;
Niersbach, Barbara
;
Ivens, Björn Sven
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 353-366
Persistent link: https://www.econbiz.de/10013539270
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2
Mitarbeiter- und organisationsbezogene Fähigkeiten für erfolgreiches Kundenmanagement
Töpfer, Armin
- In:
Handbuch Kundenmanagement : Anforderungen, Prozesse, …
,
(pp. 885-912)
.
2008
Persistent link: https://www.econbiz.de/10003708739
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3
Beziehungsstile im Business-to-Business-Geschäft : Formen, Erfolgswirkungen und Determinanten einer Differenzierung des
Beziehungsmarketing
in industriellen Geschäftsbeziehungen
Ivens, Björn Sven
-
2002
Persistent link: https://www.econbiz.de/10013430018
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