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~person:"Jain, Varsha"
~person:"Lathabhavan, Remya"
~person:"Louis-Sydney, Ludovic"
~subject:"Indien"
~subject:"Wissensmanagement"
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Search: subject:"Conceptual Model"
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Indien
Wissensmanagement
India
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Conceptual model
5
Qualitative research
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Brand image
2
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Celebrity endorsements
2
Consumer behavior
2
Consumer behaviour
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Focus group discussion
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Luxury branding
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Markenführung
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Meaning transfer
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conceptual model
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Jain, Varsha
Lathabhavan, Remya
Louis-Sydney, Ludovic
Roy, Subhadip
4
Amjad Khalili
1
Bamber, Christopher
1
Cheutet, Vincent
1
Damle, Neha
1
Derghoum, Mahfoud
1
Elezi, Enis
1
Ganesh B. E.
1
Garg, Akanksha
1
Hussain, Syeda Sheeba
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Jagani, Kyati
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Jha, Kumar Neeraj
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Karim, A. N. Mustafizul
1
Kitchen, Philip J.
1
Lamouri, Samir
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Maamir, Safa
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Malik, Qaisar Ali
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Md Yusof Ismail
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Nanyam, VPS Nihar
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Padhy, Prabir Chandra
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Pathak, Taral
1
Pathak-Shelat, Manisha
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Ranchhod, Ashok
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Sanyal, Shamindra Nath
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Health marketing quarterly
1
International journal of management concepts and philosophy : IJMCP
1
International journal of product development : IJPD
1
Journal of information & knowledge management : JIKM
1
Qualitative market research : an international journal
1
The journal of product & brand management
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ECONIS (ZBW)
6
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1
Redesigning knowledge management through corporate sustainability strategy in the post-pandemic era
Padhy, Prabir Chandra
;
Lathabhavan, Remya
- In:
Journal of information & knowledge management : JIKM
22
(
2023
)
3
,
pp. 1-25
Persistent link: https://www.econbiz.de/10014388755
Saved in:
2
Discovering surrogate branding via online image development : a case from India
Jain, Varsha
;
Kitchen, Philip J.
;
Ganesh B. E.
;
Garg, …
- In:
International journal of management concepts and …
12
(
2019
)
3
,
pp. 342-359
Persistent link: https://www.econbiz.de/10012105416
Saved in:
3
Communicating nutraceuticals : a multi-stakeholder perspective from a developing nation
Jain, Varsha
;
Roy, Subhadip
;
Damle, Neha
;
Jagani, Kyati
- In:
Health marketing quarterly
33
(
2016
)
3
,
pp. 239-254
Persistent link: https://www.econbiz.de/10011584750
Saved in:
4
Understanding meaning transfer in celebrity endorsements : a qualitative exploration
Jain, Varsha
;
Roy, Subhadip
- In:
Qualitative market research : an international journal
19
(
2016
)
3
,
pp. 266-286
Persistent link: https://www.econbiz.de/10011598407
Saved in:
5
Proposal for a process oriented knowledge management system (PKMS)
Louis-Sydney, Ludovic
;
Cheutet, Vincent
;
Lamouri, Samir
- In:
International journal of product development : IJPD
21
(
2016
)
4
,
pp. 267-287
Persistent link: https://www.econbiz.de/10011737780
Saved in:
6
Conceptualizing luxury buying behavior : the Indian perspective
Jain, Varsha
;
Roy, Subhadip
;
Ranchhod, Ashok
- In:
The journal of product & brand management
24
(
2015
)
3
,
pp. 211-228
Persistent link: https://www.econbiz.de/10011378279
Saved in:
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