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~person:"Jang, Soocheong"
~source:"econis"
~subject:"Consumer behaviour"
~subject:"Konsumentenverhalten"
~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
Konsumentenverhalten
Gesundheitsvorsorge
3
Preventive care
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Eating habit
2
Ernährungsverhalten
2
Gesundheit
2
Health
2
Healthy menu promotion
2
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Advertising
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Advertising effects
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Affective response
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Brand image
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Food consumption
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Prospect Theory
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Aufsatz in Zeitschrift
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Jang, Soocheong
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International journal of hospitality management
3
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ECONIS (ZBW)
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Imagine yourself being healthy : the mental simulation effect of advertisements on healthy menu promotion
Jeong, EunHa
;
Jang, Soocheong
- In:
International journal of hospitality management
53
(
2016
),
pp. 81-93
Persistent link: https://www.econbiz.de/10011443033
Saved in:
2
Consumers' inference-dynamics abouth healthy menu promotions in a bundle context
Hur, Jungyun
;
Jang, Soocheong
- In:
International journal of hospitality management
44
(
2015
),
pp. 12-22
Persistent link: https://www.econbiz.de/10010501246
Saved in:
3
Anticipated guilt and pleasure in a healthy food consumption context
Hur, Jungyun
;
Jang, Soocheong
- In:
International journal of hospitality management
48
(
2015
),
pp. 113-123
Persistent link: https://www.econbiz.de/10011341596
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