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~person:"Janssens, Wim"
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Janssens, Wim
Poels, Karolien
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Journal of advertising : official publication of the American Academy of Advertising
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Play Buddies or Space Invaders? : player's attitudes toward in-game advertising
Poels, Karolien
;
Janssens, Wim
;
Herrewijn, Laura
- In:
Journal of advertising : official publication of the …
42
(
2013
)
2/3
,
pp. 204-218
Persistent link: https://www.econbiz.de/10009778524
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