Jeon, Doh-Shin; Jullien, Bruno; Klimenko, Mikhail M. - C.E.P.R. Discussion Papers - 2012
languages has steadily risen, content in English is still dominant, which raises a natural question of how bilingualism of … address this question by studying how bilingualism affects competition between a foreign search engine and a domestic one … within a small country and thereby production of home language content. We find that bilingualism unambiguously softens …