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~person:"John, Leslie K."
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John, Leslie K.
Han, Heesup
115
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97
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87
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Bagozzi, Richard P.
67
Dwivedi, Yogesh Kumar
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Loureiro, Sandra Maria Correia
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Nayga, Rodolfo M.
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Septianto, Felix
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Wansink, Brian
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Agarwal, Sumit
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From sweetheart to scapegoat : brand selfie-taking shapes consumer behavior
Hofstetter, Reto
;
Kunath, Gabriela
;
John, Leslie K.
-
2020
-
February 2020 version
Persistent link: https://www.econbiz.de/10012177804
Saved in:
2
The bulletproof glass effect : when privacy notices backfire
Brough, Aaron R.
;
Norton, David A.
;
John, Leslie K.
-
2020
Persistent link: https://www.econbiz.de/10012177841
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3
When less is more : consumers prefer brands that donate more in relative versus absolute terms
Keenan, Elizabeth A.
;
Wilson, Anne V.
;
John, Leslie K.
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
1
,
pp. 31-43
Persistent link: https://www.econbiz.de/10013184252
Saved in:
4
Procedural justice and the risks of consumer voting
Kim, Tami
;
John, Leslie K.
;
Rogers, Todd
;
Norton, Michael I.
- In:
Management science : journal of the Institute for …
65
(
2019
)
11
,
pp. 5234-5251
Persistent link: https://www.econbiz.de/10012125956
Saved in:
5
Does "liking" lead to loving? : the impact of joining a brand’s social network on marketing outcomes
John, Leslie K.
;
Emrich, Oliver
;
Gupta, Sunil
;
Norton, …
- In:
Journal of marketing research : JMR
54
(
2017
)
1
,
pp. 144-155
Persistent link: https://www.econbiz.de/10011653503
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