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~person:"Kayande, Ujwal"
~person:"Lee, Younghwa"
~subject:"Amazon.com Inc."
~subject:"Measurement"
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Amazon.com Inc.
Measurement
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Benutzerfreundlichkeit
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Benutzerschnittstelle
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Consumer behaviour
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An application of M-MORE : a multivariate multiple objective random effects approach to marketing scale dimensionality and item selection
Finn, Adam
;
Kayande, Ujwal
- In:
Measurement in marketing
,
(pp. 143-170)
.
2022
Persistent link: https://www.econbiz.de/10013449074
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2
Developing theoretical models of website usability : instrument development and validation
Lee, Younghwa
-
2005
Persistent link: https://www.econbiz.de/10003946291
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