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~person:"Kees, Jeremy"
~subject:"Ernährungsindustrie"
~subject:"Nutrition"
~subject:"Willingness to pay"
~type:"article"
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Kees, Jeremy
Nayga, Rodolfo M.
17
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12
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7
Burton, Scot
6
Ruffieux, Bernard
6
Caputo, Vincenzina
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Journal of business research : JBR
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of the Academy of Marketing Science
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What consumers actually know : the role of objective nutrition knowledge in processing stop sign and traffic light front-of-pack nutrition labels
Andrews, J. Craig
;
Netemeyer, Richard G.
;
Burton, Scot
; …
- In:
Journal of business research : JBR
128
(
2021
),
pp. 140-155
Persistent link: https://www.econbiz.de/10012494446
Saved in:
2
Marketers' use of alternative front-of-package nutrition symbols : an examination of effects on product evaluations
Newman, Christopher L.
;
Burton, Scot
;
Andrews, J. Craig
; …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 453-476
Persistent link: https://www.econbiz.de/10011879700
Saved in:
3
Is simpler always better? : consumer evaluations of front-of-package nutrition symbols
Andrews, J. Craig
;
Burton, Scot
;
Kees, Jeremy
- In:
Journal of public policy & marketing : JPP & M ; an …
30
(
2011
)
2
,
pp. 175-190
Persistent link: https://www.econbiz.de/10009405016
Saved in:
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