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Search: subject:"green brand equity"
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An empirical research of corporate social responsibility on creating the
green
brand
equity
: an exploratory of Vietnamese consumers' perception in the bank industry
Thi Hong Nguyet Nguyen
;
Nguyen Khanh Hai Tran
;
Khoa Do
- In:
Corporate social responsibility and environmental management
30
(
2023
)
3
,
pp. 1292-1299
Persistent link: https://www.econbiz.de/10014325489
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