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~person:"Kim, Kyungyeol"
~person:"Morell, Alexander"
~subject:"Konsumentenverhalten"
~type:"article"
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Konsumentenverhalten
Consumer behaviour
4
Switching behaviour
4
Theorie
4
Theory
4
Wechselverhalten
4
Fitness centers
2
Returns to scale
2
Skalenertrag
2
switching costs
2
Construct development
1
Consumer behavior
1
Customer retention
1
Experiment
1
Item response theory
1
Kundenbindung
1
Measurement
1
Messung
1
Prospect Theory
1
Prospect theory
1
Rabatt
1
Rationality
1
Rationalität
1
Rebate
1
Shortening a scale
1
Switching costs
1
conceptualization
1
consumer behavior
1
consumer behaviour
1
fitness centres
1
higher-order reflective-formative scale
1
reflective-formative model
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scale development
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Kim, Kyungyeol
Morell, Alexander
Blut, Markus
5
Evanschitzky, Heiner
4
Bang, Nguyen
3
El-Manstrly, Dahlia
3
Pick, Doreén
3
Stan, Valentina
3
Tanford, Sarah
3
Waddams Price, Catherine M.
3
Abolfathi, Niloofar
2
Beatty, Sharon E.
2
Bilgihan, Anil
2
Bohlin, Erik
2
Byon, Kevin K.
2
Castro, Ignacio
2
Chan, Tat
2
Chebat, Jean-Charles
2
Choi, Youngtae
2
Chuah, Stephanie Hui-wen
2
Chuang, Yi-Fei
2
Cosguner, Koray
2
Deuflhard, Florian
2
Eisend, Martin
2
Giulietti, Monica
2
Grzybowski, Lukasz
2
Ha, Hong Youl
2
Heiss, Florian
2
Huang, Yufeng
2
Isibor, Osaiga Felix
2
Jeong, Yuncheol
2
Kim, Yen-soon
2
Marimuthu, Malliga
2
Maruyama, Masayoshi
2
Mutum, Dilip S.
2
Nagengast, Liane
2
Odia, Edith Onowe
2
Raab, Carola
2
Roosen, Jutta
2
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European Sport management quarterly : ESMQ
1
International journal of sports marketing & sponsorship
1
Journal of competition law & economics
1
Sport management review
1
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ECONIS (ZBW)
4
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Validating two shortened versions of the fitness switching cost scale
Kim, Kyungyeol
;
Lee, Senyung
- In:
International journal of sports marketing & sponsorship
25
(
2024
)
2
,
pp. 419-443
Persistent link: https://www.econbiz.de/10014505230
Saved in:
2
Fitness switching costs scale (FSCS) : development and assessment of higher-order reflective-formative scale
Kim, Kyungyeol
;
Byon, Kevin K.
- In:
European Sport management quarterly : ESMQ
23
(
2023
)
6
,
pp. 1951-1969
Persistent link: https://www.econbiz.de/10014443793
Saved in:
3
Conceptualization of switching costs in fitness centers : a higher-order reflective-formative model
Kim, Kyungyeol
;
Byon, Kevin K.
- In:
Sport management review
24
(
2021
)
4
,
pp. 543-566
Persistent link: https://www.econbiz.de/10013327259
Saved in:
4
Sticky rebates : loyalty rebates impede rational switching of consumers
Morell, Alexander
;
Glöckner, Andreas
;
Towfigh, Emanuel V.
- In:
Journal of competition law & economics
11
(
2015
)
2
,
pp. 431-461
Persistent link: https://www.econbiz.de/10011334495
Saved in:
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