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~person:"King, Ceridwyn"
~person:"Riasi, Arash"
~person:"Syahida Abd Aziz"
~subject:"Brand image"
~subject:"Strukturgleichungsmodell"
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Search: subject_exact:"Brand relationship"
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Brand image
Strukturgleichungsmodell
Brand loyalty
6
Markenimage
6
Markentreue
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Beziehungsmarketing
5
Brand management
5
Consumer behaviour
5
Konsumentenverhalten
5
Markenführung
5
Relationship marketing
5
Brand
4
Markenartikel
4
brand loyalty
4
Customer satisfaction
3
Kundenzufriedenheit
3
Customer integration
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Dienstleistungsqualität
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Hotel industry
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Hotellerie
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Kundenintegration
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Service quality
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brand management
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customer engagement
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Airline
1
Brand commitment
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Confidence
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Consumer/brand relationships
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Customer value
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Fluggesellschaft
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Gastgewerbe
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Hospitality industry
1
Instandhaltung
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Kundenwert
1
Lieferantenmanagement
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Maintenance policy
1
Partial least squares
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Partielle kleinste Quadrate
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Relationship fidelity
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Social Web
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King, Ceridwyn
Riasi, Arash
Syahida Abd Aziz
Huang, Chao-Chin
4
Leckie, Civilai
4
Augusto, Mário Gomes
3
Dawes, John
3
Ekinci, Yuksel
3
Fang, Shih Chieh
3
Fang, Shyh-Rong
3
Fatma, Mobin
3
Guzman, Francisco
3
Han, Heesup
3
Huang, Shyh-Ming
3
Hwang, Jinsoo
3
Khamitov, Mansur
3
Khan, Imran
3
Kim, Jinkyung Jenny
3
Kunkel, Thilo
3
Loureiro, Sandra Maria Correia
3
Mathews, Jose
3
Nandy, Subarna
3
Perloff, Jeffrey M.
3
Rahman, Zillur
3
Ramakrishnan, Ruchika
3
So, Kevin Kam Fung
3
Sondhi, Neena
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Sparks, Beverley
3
Thomson, Matthew
3
Tran, Trang
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Abratt, Russell
2
Adibi, Amir Mohammad
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Aitken, Robert
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Alkhawaldeh, Abdelbaset
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Alnawas, Ibrahim
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Apriyani, Hanny
2
Arli, Denni
2
Athanasopoulou, Pinelopi
2
Avis, Mark
2
Bianchi, Constanza
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Botha, Elsamari
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International journal of internet marketing and advertising : IJIMA
2
International journal of hospitality management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
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1
Modelling the impact of activity in brand communities on loyalty
Ansari, Azarnoush
;
Riasi, Arash
- In:
International journal of internet marketing and …
14
(
2020
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10012199983
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2
The moderating role of technology anxiety on brand service quality, brand image and their relation to brand loyalty
Syahida Abd Aziz
;
Muhammad Shahar Jusoh
;
Amlus, …
- In:
International journal of internet marketing and …
12
(
2018
)
3
,
pp. 270-289
Persistent link: https://www.econbiz.de/10011918364
Saved in:
3
Brand fidelity : a relationship maintenance perspective
Grace, Debra
;
Ross, Mitchell
;
King, Ceridwyn
- In:
The journal of brand management : an international journal
25
(
2018
)
6
,
pp. 577-590
Persistent link: https://www.econbiz.de/10011962815
Saved in:
4
The role of customer engagement in building consumer loyalty to tourism brands
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
; …
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
1
,
pp. 64-78
Persistent link: https://www.econbiz.de/10011427743
Saved in:
5
Customer engagement with tourism brands : scale development and validation
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
- In:
Journal of hospitality & tourism research : JHTR ; the …
38
(
2014
)
3
,
pp. 304-329
Persistent link: https://www.econbiz.de/10010398802
Saved in:
6
The influence of customer brand identification on hotel brand evaluation and loyalty development
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley
; …
- In:
International journal of hospitality management
34
(
2013
),
pp. 31-41
Persistent link: https://www.econbiz.de/10009766748
Saved in:
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