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~person:"Kohli, Ajay Kumar"
~subject:"Markenführung"
~subject:"Marketing theory"
~subject:"Marketingtheorie"
~type_genre:"Fallstudiensammlung"
~type_genre:"Graue Literatur"
~type_genre:"Sammelwerk"
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Kohli, Ajay Kumar
Sheth, Jagdish N.
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Nufer, Gerd
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Ormrod, Robert P.
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Pavlenko, Anatolij Fedorovyč
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Pepels, Werner
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Marketing theory
Zaltman, Gerald
;
Kohli, Ajay Kumar
;
Deshpandé, Rohit
; …
-
2018
Persistent link: https://www.econbiz.de/10011900067
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