//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Kotabe, Masaaki"
~person:"McCulloch, Wendell H."
~person:"McNett, Jeanne M."
~subject:"Bibliometrics"
~subject:"Management"
~subject:"USA"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"International advertising"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Bibliometrics
Management
USA
International marketing
34
Internationales Marketing
34
Multinationales Unternehmen
12
Transnational corporation
9
United States
9
Welt
8
World
8
Marketingmanagement
7
Internationales Management
6
Cross-cultural management
5
Interkulturelles Management
5
International business research
5
Internationale Betriebswirtschaftslehre
5
Marketing management
5
Marketing
4
Theorie
4
Theory
4
International
3
International market entry
3
Internationaler Markteintritt
3
Distribution channel
2
Europa
2
Europe
2
Firm performance
2
International management
2
Internationaler Wettbewerb
2
Japan
2
Marketing theory
2
Marketingtheorie
2
Produktmanagement
2
Unternehmenserfolg
2
Vertriebsweg
2
Bibliometrie
1
Brasilien
1
Brazil
1
Chile
1
Competitive advantage
1
more ...
less ...
Type of publication
All
Book / Working Paper
6
Article
3
Type of publication (narrower categories)
All
Lehrbuch
5
Textbook
5
Glossar enthalten
4
Glossary included
4
Article in journal
1
Aufsatz im Buch
1
Aufsatz in Zeitschrift
1
Book section
1
more ...
less ...
Language
All
English
9
Author
All
Kotabe, Masaaki
McCulloch, Wendell H.
McNett, Jeanne M.
Czinkota, Michael R.
13
Ronkainen, Ilkka A.
12
Cavusgil, S. Tamer
8
Ball, Donald A.
7
Daniels, John Day
6
Minor, Michael
6
Radebaugh, Lee H.
6
Geringer, John Michael
5
Hill, Charles W. L.
5
Johansson, Johny K.
5
Keegan, Warren J.
5
Zentes, Joachim
5
Cannon, Joseph P.
4
Ghauri, Pervez N.
4
Jain, Subhash C.
4
McCarthy, Edmund Jerome
4
Moffett, Michael H.
4
Mueller, Barbara
4
Perreault, William D.
4
Sullivan, Daniel P.
4
Taylor, Charles Raymond
4
Westjohn, Stanford A.
4
Bartlett, Christopher A.
3
Bell, Sandra
3
Bello, Daniel C.
3
Di Benedetto, C. Anthony
3
Homburg, Christian
3
Javalgi, Rajshekhar G.
3
Kumar, V.
3
Leonidou, Leonidas C.
3
Magnusson, Peter
3
Meffert, Heribert
3
Quelch, John A.
3
Root, Franklin R.
3
Samiee, Saeed
3
Sousa, Carlos M. P.
3
Stolle, Wulf
3
more ...
less ...
Published in...
All
Handbook of research in international marketing
1
International marketing ; Vol. V
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
International business : the challenge of global competition
Ball, Donald A.
;
Geringer, John Michael
;
McNett, Jeanne M.
-
2013
-
13th ed
Persistent link: https://www.econbiz.de/10009683953
Saved in:
2
International business : the challenge of global competition
Ball, Donald A.
;
Geringer, John Michael
;
Minor, Michael
; …
-
2010
-
12th ed.
Persistent link: https://www.econbiz.de/10003782043
Saved in:
3
International business : the challenge of global competition
Ball, Donald A.
;
McCulloch, Wendell H.
;
Geringer, John …
-
2008
-
11. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003399111
Saved in:
4
International business : the challenge of global competition
Ball, Donald A.
;
McCulloch, Wendell H.
;
Frantz, Paul L.
; …
-
2006
-
10. ed.
Persistent link: https://www.econbiz.de/10002404890
Saved in:
5
Corporate product policy and innovative behavior of European and Japanese multinationals: an empirical investigation
Kotabe, Masaaki
-
2006
Persistent link: https://www.econbiz.de/10003410829
Saved in:
6
State-of-the-art review of research in international marketing management
Kotabe, Masaaki
- In:
Handbook of research in international marketing
,
(pp. 3-41)
.
2003
Persistent link: https://www.econbiz.de/10001803670
Saved in:
7
International business : the challenge of global competition
Ball, Donald A.
;
McCulloch, Wendell H.
;
Frantz, Paul L.
; …
-
2002
-
8. ed
Persistent link: https://www.econbiz.de/10013468882
Saved in:
8
Antecedents and performance implications of channel integration in foreign markets
Aulakh, Preet S.
- In:
Journal of international business studies : JIBS ; an …
28
(
1997
)
1
,
pp. 145-175
Persistent link: https://www.econbiz.de/10001221286
Saved in:
9
Global sourcing strategy : R&D, manufacturing, and marketing interfaces
Kotabe, Masaaki
-
1992
Persistent link: https://www.econbiz.de/10008730417
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->