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~person:"Kottila, Marja-Riitta"
~subject:"Lieferantenmanagement"
~subject:"Lieferkette"
~subject:"Social Web"
~type_genre:"Fallstudie"
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Lieferantenmanagement
Lieferkette
Social Web
Beziehungsmarketing
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Bio-Lebensmittel
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Efficient Consumer Response
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Efficient consumer response
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Finland
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Finnland
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Information dissemination
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Informationsverbreitung
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Marketingmanagement
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Kottila, Marja-Riitta
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Market orientation : transforming food and agribusiness around the customer
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Communication between actors of food chains : case studies of two organic food chains in Finland
Rönni, Päivi
;
Kottila, Marja-Riitta
- In:
Market orientation : transforming food and agribusiness …
,
(pp. 171-186)
.
2010
Persistent link: https://www.econbiz.de/10010474610
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