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~person:"Kreutzer, Ralf T."
~subject:"Konsumentenverhalten"
~type_genre:"Book section"
~type_genre:"Conference paper"
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Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
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Web 2.0 : welche Potenziale gilt es zu heben?
Kreutzer, Ralf T.
;
Merkle, Wolfgang
- In:
Die neue Macht des Marketing : wie Sie Ihr Unternehmen …
,
(pp. 149-183)
.
2007
Persistent link: https://www.econbiz.de/10003595084
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