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~person:"Kuester, Sabine"
~subject:"Beziehungsmarketing"
~type_genre:"Graue Literatur"
~type_genre:"Sammlung"
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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How to design international loyalty programs
Kuester, Sabine
;
Heß, Silke
;
Stier, Martin
-
2009
Persistent link: https://www.econbiz.de/10003932833
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