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~person:"Kumar, V."
~person:"Reichwald, Ralf"
~subject:"Kundenintegration"
~subject:"Messung"
~type_genre:"Sammelwerk"
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Kundenintegration
Messung
Beziehungsmarketing
4
Relationship marketing
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Kumar, V.
Reichwald, Ralf
Bruhn, Manfred
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Conduit, Jodie
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Homburg, Christian
3
Hollebeek, Linda D.
2
Huber, Margit
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Stauss, Bernd
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Sørensen, Flemming
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Belz, Christian
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Brodie, Roderick J.
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Brodie, Ronderick J.
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Hankammer, Stephan Martin
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Herrmann, Andreas
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Herstatt, Cornelius
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Kracklauer, Alexander
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Kracklauer, Alexander H.
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Mazur, Marcel
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Melanthiou, Yioula
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O'Gorman, Susanne
1
O’Gorman, Susanne
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ECONIS (ZBW)
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Customer engagement marketing
Palmatier, Robert W.
(
ed.
);
Kumar, V.
(
ed.
); …
-
2018
Persistent link: https://www.econbiz.de/10011671138
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