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~person:"Kwon, Wi-suk"
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Consumer behaviour
6
Konsumentenverhalten
6
Online retailing
6
Online-Handel
6
Brand image
3
Elderly people
3
Markenimage
3
Ältere Menschen
3
Bekleidung
2
Clothing
2
E-commerce
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Electronic Commerce
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Experience
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7
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Kwon, Wi-suk
Kollmann, Tobias
80
Heinemann, Gerrit
79
Wirtz, Bernd W.
60
Alt, Rainer
48
Bauer, Hans H.
40
Hudetz, Kai
39
Ockenfels, Axel
36
Peitz, Martin
34
Fritz, Wolfgang
33
Hackl, Franz
33
Jin, Ginger Zhe
32
Pavlou, Paul A.
32
Lee, In
29
Martens, Bertin
29
Ghose, Anindya
28
Picot, Arnold
28
Winter-Ebmer, Rudolf
28
Baal, Sebastian van
27
Brynjolfsson, Erik
27
Cavallo, Alberto
27
Ketter, Wolfgang
27
Albers, Sönke
26
Benbasat, Izak
26
Collins, John
26
Law, Chun Hung Roberts
25
Rabinovich, Elliot
25
Skiera, Bernd
25
Einav, Liran
24
Levin, Jonathan
24
Martínez-López, Francisco J.
24
Shaw, Michael J.
23
Spann, Martin
23
Usman, Osly
23
Wiedmann, Klaus-Peter
23
Dennis, Charles
22
Hess, Thomas
22
Chaffey, Dave
21
Dwivedi, Yogesh Kumar
21
Lammenett, Erwin
21
Luca, Michael
21
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Journal of electronic commerce research : JECR
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of fashion marketing and management
1
Journal of retailing
1
Journal of retailing and consumer services
1
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ECONIS (ZBW)
7
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1
Virtual shopping agents : persona effects for older users
Chattaraman, Veena
;
Kwon, Wi-suk
;
Gilbert, Juan E.
;
Li, …
- In:
Journal of research in interactive marketing : …
8
(
2014
)
2
,
pp. 144-162
Persistent link: https://www.econbiz.de/10010387374
Saved in:
2
Impact of online flow on brand experience and loyalty
Shim, Soo In
;
Forsythe, Sandra
;
Kwon, Wi-suk
- In:
Journal of electronic commerce research : JECR
16
(
2015
)
1
,
pp. 56-71
Persistent link: https://www.econbiz.de/10010526393
Saved in:
3
The impact of online shopping experience on risk perceptions and online purchase intentions : does product category matter?
Dai, Bo
;
Forsythe, Sandra
;
Kwon, Wi-suk
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
1
,
pp. 13-24
Persistent link: https://www.econbiz.de/10010348269
Saved in:
4
The role of product brand image and online store image on perceived risks and online purchase intentions for apparel
Aghekyan-Simonian, Mariné
;
Forsythe, Sandra
;
Kwon, Wi-suk
- In:
Journal of retailing and consumer services
19
(
2012
)
3
,
pp. 325-331
Persistent link: https://www.econbiz.de/10009541305
Saved in:
5
Virtual agents in e-commerce : representational characteristics for seniors
Chattaraman, Veena
;
Kwon, Wi-suk
;
Gilbert, Juan E.
; …
- In:
Journal of research in interactive marketing : …
5
(
2011
)
4
,
pp. 276-297
Persistent link: https://www.econbiz.de/10009486391
Saved in:
6
The influence of prior experience and age on mature consumers's perceptions and intentions of internet apparel shopping
Kwon, Wi-suk
;
Noh, Mijeong
- In:
Journal of fashion marketing and management
14
(
2010
)
3
,
pp. 335-349
Persistent link: https://www.econbiz.de/10008654373
Saved in:
7
Reciprocal effects between multichannel retailers' offline and online brand images
Kwon, Wi-suk
;
Lennon, Sharron J.
- In:
Journal of retailing
85
(
2009
)
3
,
pp. 376-390
Persistent link: https://www.econbiz.de/10003892382
Saved in:
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