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~person:"Lauer, Alexander"
~subject:"Bewertung"
~subject:"Lebensmittelhandel"
~type_genre:"Aufsatz im Buch"
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Der Handel im Informationszeitalter : Konzepte, Instrumente, Umsetzung ; Klaus Barth zum 65. Geburtstag
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ECONIS (ZBW)
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Der Wert von Handelsmarken
Lauer, Alexander
;
Lingenfelder, Michael
- In:
Der Handel im Informationszeitalter : Konzepte, …
,
(pp. 487-510)
.
2002
Persistent link: https://www.econbiz.de/10001648532
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