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~person:"Lee, Doo-Hee"
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Lee, Doo-Hee
Taylor, Charles Raymond
6
Taylor, Charles R.
5
Chu, Kyounghee
2
Im, Seunghee
2
Kim, Ji Yoon
2
Lee, Doo-hee
2
Lee, Hyun Joung
2
Lee, Jong-Ho
2
Choi, Jieun
1
Lee, Doo Hee
1
Liu, Meina
1
Suh, Koo-Won
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Taylor, Charles R
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Yeu, Minsun
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Psychology & marketing
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Advances in international marketing 1474-7979 v. 18
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International journal of advertising : the quarterly review of marketing communications
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ECONIS (ZBW)
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1
Do resonant advertisements resonate with consumers? : the interaction of wordplay, regulatory focus, and need for cognition and its impact on persuasion
Choi, Jieun
;
Taylor, Charles Raymond
;
Lee, Doo-Hee
- In:
Journal of advertising research
57
(
2017
)
1
,
pp. 82-93
Persistent link: https://www.econbiz.de/10011707661
Saved in:
2
The effect of non-stereotypical gender role advertising on consumer evaluation
Chu, Kyounghee
;
Lee, Doo-Hee
;
Kim, Ji Yoon
- In:
International journal of advertising : the quarterly …
35
(
2016
)
1
,
pp. 106-134
Persistent link: https://www.econbiz.de/10011547965
Saved in:
3
Do online brand communities help build and maintain relationships with consumers? A network theory approach
Lee, Hyun Joung
;
Lee, Doo-Hee
;
Taylor, Charles R
;
Lee, …
- In:
The journal of brand management : an international journal
19
(
2011
)
3
,
pp. 213-228
Persistent link: https://www.econbiz.de/10009809125
Saved in:
4
Voluntary self-disclosure of information on the Internet : a multimethod study of the motivations and consequences of disclosing information on blogs
Lee, Doo-Hee
;
Im, Seunghee
;
Taylor, Charles Raymond
- In:
Psychology & marketing
25
(
2008
)
7
,
pp. 692-710
Persistent link: https://www.econbiz.de/10003748358
Saved in:
5
Introduction: New media: Mobile advertising and marketing
Taylor, Charles R.
;
Lee, Doo-Hee
- In:
Psychology & marketing
25
(
2008
)
8
,
pp. 711-713
Persistent link: https://www.econbiz.de/10008079319
Saved in:
6
Voluntary self-disclosure of information on the Internet: A multimethod study of the motivations and consequences of disclosing information on blogs
Lee, Doo-Hee
;
Im, Seunghee
;
Taylor, Charles R.
- In:
Psychology & marketing
25
(
2008
)
7
,
pp. 692
Persistent link: https://www.econbiz.de/10008068014
Saved in:
7
Introduction: New developments in E-commerce research
Taylor, Charles R.
;
Lee, Doo-Hee
- In:
Psychology & marketing
25
(
2008
)
7
,
pp. 565-567
Persistent link: https://www.econbiz.de/10008068022
Saved in:
8
Cross-cultural buyer behavior
Taylor, Charles Raymond
(
contributor
); …
-
2007
-
1. ed.
Persistent link: https://www.econbiz.de/10003444215
Saved in:
9
The exposure effect of unclicked banner advertisements
Yoon, Hee-Sook
;
Lee, Doo-Hee
- In:
Cross-cultural buyer behavior
,
(pp. 211-229)
.
2007
Persistent link: https://www.econbiz.de/10003478342
Saved in:
10
Empirical classification of web site structure: a cross-national comparison
Suh, Koo-Won
;
Taylor, Charles R.
;
Lee, Doo-Hee
- In:
Cross-cultural buyer behavior
,
(pp. 271-292)
.
2007
Persistent link: https://www.econbiz.de/10003478375
Saved in:
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