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~person:"Lee, Jin-soo"
~person:"Lee, Sanggun"
~subject:"Konsumentenverhalten"
~subject:"Structural equation model"
~subject:"re-exhibit intentions"
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Konsumentenverhalten
Structural equation model
re-exhibit intentions
Event sector
5
Veranstaltungswirtschaft
5
Consumer behaviour
3
Brand management
2
Estimation
2
Markenführung
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Tourism industry
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Tourismuswirtschaft
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Brand image
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Customer satisfaction
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Exhibition
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MICE
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Markenimage
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Marketing theory
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Service-Dominant Logic
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Service-dominant logic
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exhibition service quality
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exhibitor satisfaction
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word-of-mouth intentions
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Lee, Jin-soo
Lee, Sanggun
Back, Ki-joon
3
Lee, Myong Jae
2
Alias, Zauyani Zainal Mohamed
1
Back, Ki-Joon
1
Bhalla, Neelesh
1
Chen, Yu
1
Choe, Yeongbae
1
Chun, Chang-Suk
1
Dong, Ping
1
Ermer, Beatrice
1
Fu, Xiaoxiao
1
Hong, Kyung-wan
1
Jin, Wenmin
1
Joo, Young Min
1
Kim, Dae-Kwan
1
Kim, Hyeon-cheol
1
Kirchgeorg, Manfred
1
Koers, Martin
1
Kruger, Martinette
1
Landwehr, Rainer
1
Lee, Sang Min
1
Nayak, Jogendra Kumar
1
Oh, Haemoon
1
Okumus, Fevzi
1
Othman, Nor'ain
1
Robertson, Lona J.
1
Ronft, Steffen
1
Saayman, Melville
1
Siu, Noel Yee-Man
1
Wan, Penny Yim King
1
Way, Kelly A.
1
Webber, Don J.
1
Whitfield, Julie
1
Yi, Xiaoli
1
Yoo, Joanne Jung-eun
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Tourism management : research, policies, practice
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
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ECONIS (ZBW)
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The effects of exhibition service quality on exhibitor satisfaction and behavioral intentions
Lee, Myong Jae
;
Lee, Sanggun
;
Joo, Young Min
- In:
Journal of hospitality marketing & management
24
(
2015
)
7/8
,
pp. 683-707
Persistent link: https://www.econbiz.de/10011433674
Saved in:
2
Reexamination of attendee-based brand equity
Lee, Jin-soo
;
Back, Ki-joon
- In:
Tourism management : research, policies, practice
31
(
2010
)
3
,
pp. 395-401
Persistent link: https://www.econbiz.de/10003941647
Saved in:
3
An examination of attendee brand loyalty : understanding the moderator of behavioral brand loyalty
Lee, Jin-soo
;
Back, Ki-joon
- In:
Journal of hospitality & tourism research : JHTR ; the …
33
(
2009
)
1
,
pp. 30-50
Persistent link: https://www.econbiz.de/10003818873
Saved in:
4
Attendee-based brand equity
Lee, Jin-soo
;
Back, Ki-Joon
- In:
Tourism management : research, policies, practice
29
(
2008
)
2
,
pp. 331-344
Persistent link: https://www.econbiz.de/10003696019
Saved in:
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