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~person:"Li, He"
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Consumer responses to
femvertising
: a data-mining case of Dove's "campaign for real beauty" on YouTube
Feng, Yang
;
Chen, Huan
;
Li, He
- In:
Journal of advertising
48
(
2019
)
3
,
pp. 292-301
Persistent link: https://www.econbiz.de/10012201439
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