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~person:"Liozu, Stephan"
~subject:"Business-to-business marketing"
~subject:"Preismanagement"
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Liozu, Stephan
Hinterhuber, Andreas
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Yeoman, Ian
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Liozu, Stephan M.
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Journal of revenue and pricing management
11
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ECONIS (ZBW)
11
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1
Configurational theory and practices of firms employing multiple pricing policies : assessing effective and ineffective pricing recipes in multiple firm contexts
Liozu, Stephan
;
Feurer, Sven
;
Hinterhuber, Andreas
; …
- In:
Journal of revenue and pricing management
20
(
2021
)
4
,
pp. 420-435
Persistent link: https://www.econbiz.de/10012601014
Saved in:
2
The adoption of pricing from an organizational perspective and its impact on relative firm performance
Liozu, Stephan
- In:
Journal of revenue and pricing management
20
(
2021
)
4
,
pp. 390-402
Persistent link: https://www.econbiz.de/10012601010
Saved in:
3
Factors that contribute to managers becoming engaged in unintentional price war
Cardot, Rick
;
Boland, Dick
;
Liozu, Stephan
- In:
Journal of revenue and pricing management
20
(
2021
)
4
,
pp. 410-419
Persistent link: https://www.econbiz.de/10012601013
Saved in:
4
Thoughts: fun and humor in pricing
Liozu, Stephan
- In:
Journal of revenue and pricing management
17
(
2018
)
5
,
pp. 373-377
Persistent link: https://www.econbiz.de/10011951722
Saved in:
5
Thoughts: premium pricing in B2C and B2B
Hinterhuber, Andreas
;
Liozu, Stephan
- In:
Journal of revenue and pricing management
17
(
2018
)
4
,
pp. 301-305
Persistent link: https://www.econbiz.de/10011922706
Saved in:
6
Designing salesforce compensation programs to improve pricing execution
Liozu, Stephan
- In:
Journal of revenue and pricing management
17
(
2018
)
1
,
pp. 11-19
Persistent link: https://www.econbiz.de/10011875178
Saved in:
7
Value-based pricing special issue : editorial
Liozu, Stephan
- In:
Journal of revenue and pricing management
16
(
2017
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10011631859
Saved in:
8
State of value-based-pricing survey : perceptions, challenges, and impact
Liozu, Stephan
- In:
Journal of revenue and pricing management
16
(
2017
)
1
,
pp. 18-29
Persistent link: https://www.econbiz.de/10011631891
Saved in:
9
The evolution and future of pricing capabilities
Liozu, Stephan
- In:
Journal of revenue and pricing management
15
(
2016
)
3/4
,
pp. 306-316
Persistent link: https://www.econbiz.de/10011571816
Saved in:
10
Value assessment and pricing capabilities : how to profit from value
Johansson, Magnus
;
Keränen, Joona
;
Hinterhuber, Andreas
; …
- In:
Journal of revenue and pricing management
14
(
2015
)
3
,
pp. 178-197
Persistent link: https://www.econbiz.de/10011460118
Saved in:
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