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~person:"Liu, Meng"
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Liu, Meng
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Quality Certificates Alleviate Consumer Aversion to
Sponsored
Search
Advertising
Hui, Xiang
;
Liu, Meng
-
2022
We study consumer response towards
sponsored
search
advertising and how to improve advertising performance on a large e …
Persistent link: https://www.econbiz.de/10013427672
Saved in:
2
Quality certificates alleviate consumer aversion to
sponsored
search
advertising
Hui, Xiang
;
Liu, Meng
-
2022
We study consumer response towards
sponsored
search
advertising and how to improve advertising performance on a large e …
Persistent link: https://www.econbiz.de/10013342873
Saved in:
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