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~person:"Lund, Ragnar"
~subject:"Cultural marketing"
~subject:"Sponsorship"
~type_genre:"Graue Literatur"
~type_genre:"Konferenzschrift"
~type_genre:"Multi-volume publication"
~type_genre:"Non-commercial literature"
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Corporate sponsorship in culture : a case of partnership in relationship building and collaborative marketing by a global financial institution and a major art museum
Lund, Ragnar
;
Greyser, Stephen A.
-
2015
Persistent link: https://www.econbiz.de/10011543534
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