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~person:"Lutz, Richard J."
~subject:"Consumer behaviour"
~subject:"Internationales Marketing"
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Consumer behaviour
Internationales Marketing
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Lutz, Richard J.
Sheth, Jagdish N.
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Legends in consumer behavior
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ECONIS (ZBW)
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Attitude, identity, and influence
Bettman, James R.
;
Kassarjian, Harold H.
;
Lutz, Richard J.
-
2016
Persistent link: https://www.econbiz.de/10011446133
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Consumer behavior : conceptual foundations
Sheth, Jagdish N.
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2010
Persistent link: https://www.econbiz.de/10003969718
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