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~person:"Luzak, Paul"
~person:"Puspa, Jofi"
~person:"Roßberger, Thomas"
~subject:"Konsumentenverhalten"
~subject:"Marketing management"
~type_genre:"Thesis"
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Konsumentenverhalten
Marketing management
Marketingmanagement
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Luzak, Paul
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Roßberger, Thomas
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Zielkundenbestimmung in jungen Unternehmen : eine fallstudienbasierte Untersuchung
Luzak, Paul
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2010
Persistent link: https://www.econbiz.de/10008659552
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Alignment and coordination of customer segmentation, distribution channel segmentation and overall strategy of the firm : a qualitative study on sporting goods industry
Roßberger, Thomas
-
2015
-
1. Auflage
Persistent link: https://www.econbiz.de/10011417575
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Marketing strategies for newly developed functional food products : a consumer-company based analysis
Puspa, Jofi
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2005
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Als Ms. gedr.
Persistent link: https://www.econbiz.de/10003158774
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