//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Maas, Peter"
~subject:"Deutschland"
~subject:"Marketingtheorie"
~subject:"Multinationales Unternehmen"
~type:"article"
~type:"book"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Kundenwert"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Deutschland
Marketingtheorie
Multinationales Unternehmen
Kundenwert
12
Customer value
10
Beziehungsmarketing
5
Relationship marketing
5
Betriebliche Wertschöpfung
3
Dienstleistungsmanagement
3
Financial services
3
Finanzdienstleistung
3
Service management
3
Value creation
3
Bibliometrics
2
Bibliometrie
2
Market research
2
Marketing theory
2
Marktforschung
2
Qualitative Methode
2
Qualitative method
2
Versicherung
2
Customer integration
1
Customer satisfaction
1
Dienstleistungssektor
1
Distribution channel
1
Financial intermediation
1
Finanzintermediation
1
Finanzplanung
1
Germany
1
HR marketing
1
Insurance
1
Insurance intermediation
1
Insurance marketing
1
Integriertes Management
1
Kundenintegration
1
Kundenzufriedenheit
1
Liechtenstein
1
Marketing
1
Personalmarketing
1
Risikomanagement
1
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Article
Book / Working Paper
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
Language
All
English
3
Author
All
Maas, Peter
Helm, Sabrina
9
Günter, Bernd
8
Becker, Roman
7
Daschmann, Gregor
7
Hammerschmidt, Maik
5
Tschöpel, Michael
5
Bauer, Hans H.
4
Breuer, Markus
4
Görlich, Daniel
4
Kreutzer, Ralf T.
4
Bruhn, Manfred
3
Busser, James A.
3
Eggert, Andreas
3
Hundacker, Stefan
3
Mengen, Andreas
3
Shulga, Lenna V.
3
Wanker, Maja
3
Albinsson, Pia A.
2
Belz, Christian
2
Bieger, Thomas
2
Burmann, Christoph
2
Fischer, Marc
2
Giloth, Mathias
2
Graf, Albert
2
Grönroos, Christian
2
Gummerus, Johanna
2
Guth, Clemens
2
Heinrich, Dirk
2
Henseler, Jörg
2
Huber, Frank
2
Krafft, Manfred
2
Krey, Nina
2
Lafleur, Martin J.
2
Lehmann, Donald R.
2
Meyer, Matthias
2
Müller, Stefan
2
Osei-Frimpong, Kofi
2
Owusu-Frimpong, Nana
2
Papenhoff, Heike
2
more ...
less ...
Published in...
All
Journal für Betriebswirtschaft : management review quarterly
1
Risk management and insurance review
1
Working papers on finance
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Customer value from a customer perspective : a comprehensive review
Graf, Albert
;
Maas, Peter
-
2008
Persistent link: https://www.econbiz.de/10003903310
Saved in:
2
How insurance brokers create value : a functional approach
Maas, Peter
- In:
Risk management and insurance review
13
(
2010
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003967564
Saved in:
3
Customer value from a customer perspective : a comprehensive review
Graf, Albert
;
Maas, Peter
- In:
Journal für Betriebswirtschaft : management review …
58
(
2008
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003681621
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->