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~person:"MacGahan, A. M."
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MacGahan, A. M.
Porter, Michael E.
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Research on technological innovation, management and policy : a research annual
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Competition to retain customers
MacGahan, A. M.
- In:
Marketing science : the marketing journal of the …
13
(
1994
)
2
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pp. 165-176
Persistent link: https://www.econbiz.de/10001165754
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The incentive not to invest : capacity commitments in the compact disc introduction
MacGahan, A. M.
-
1993
Persistent link: https://www.econbiz.de/10001156119
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