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~person:"Mahnke, Volker"
~subject:"Arbeitsgruppe"
~subject:"Performance-Messung"
~type_genre:"Ratgeber"
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Der Strategieprozess : Praxishandbuch zur Umsetzung im Unternehmen ; [Initiierung, Marktanalyse, Ressourcenanalyse, Entwicklung einer Vision, Umsetzung, Leistungskontrolle]
Venzin, Markus
;
Rasner, Carsten
;
Mahnke, Volker
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2010
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2., erw. Aufl., das Standardwerk komplett überarb.
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