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~person:"Malhotra, Naresh K."
~person:"Svensson, Göran"
~subject:"Lieferantenmanagement"
~subject:"Marketing management"
~subject:"Marketingforschung"
~subject:"Marktforschung"
~type_genre:"Multi-volume publication"
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Lieferantenmanagement
Marketing management
Marketingforschung
Marktforschung
Market research
1
Marketing
1
Marketing theory
1
Marketingtheorie
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Naresh K. Malhotra
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Multi-volume publication
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66
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10
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Malhotra, Naresh K.
Svensson, Göran
Koschnick, Wolfgang J.
3
Kracklauer, Alexander H.
3
Mellahi, Kamel
3
Mills, Quinn
3
Seifert, Dirk
3
Sheth, Jagdish N.
3
Heidenreich, Markus
2
Kent, Ray
2
Kotler, Philip
2
Weiler, Tobias
2
Wölfel, Julia
2
Alba, Joseph W.
1
Beaumont, Jon
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Birks, David F.
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Blauvelt, Euan
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Brem, Alexander
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Casassus Montero, Cecilia
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Christensen, Peter Ove
1
Comley, Pete
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Ernst, Ricardo
1
Fahey, Liam
1
Farhoush, Azadeh
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Feltham, Gerald A.
1
Grinôt, Annette
1
Grocholski, Zbyezek
1
Grönroos, Christian
1
Günther, Sigrid
1
Herzog, Marc
1
Hutchinson, J. W.
1
Johnsen, Thomas
1
Kayser, Peter
1
Kiss, Ferenc
1
Klaus, Peter
1
Koinecke, Jürgen
1
Krishnan, Balaji C.
1
Krämer, Christian
1
Larimo, Jorma
1
Lee, Sang M.
1
Leščyloŭski, Petr V.
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Lim, Seong-bae
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SAGE library in marketing
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ECONIS (ZBW)
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Fundamentals of
marketing
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Malhotra, Naresh K.
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003445665
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