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Mangold, Katrin
Nufer, Gerd
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Bühler, André W.
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Bühler, André
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Nachspielzeit : die Schriftenreihe des Deutschen Instituts für Sportmarketing
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Die Olympischen Trittbrettfahrer : Ergebnisse einer empirischen Untersuchung zum Ambush Marketing bei den Olympischen Sommerspielen 2012
Nufer, Gerd
;
Mangold, Katrin
;
Bühler, André W.
-
2013
Persistent link: https://www.econbiz.de/10009746939
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