Martin, John A.; Heppard, Kurt A.; Green, Steve G. - In: Business Horizons 54 (2011) 4, pp. 355-363
As the dynamic global business environment continues to force organizations to be agile and adaptive, international business (IB) education pedagogy is transforming. Building on previous literature describing gaps in IB pedagogy, as well as unaddressed stakeholder needs, we first use our...