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Martinelli, Erika
Metallo, Gerardino
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Cuomo, Maria Teresa
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User‐generated content in the era of digital well‐being : A netnographic analysis in a healthcare marketing context
Cuomo, Maria Teresa
;
Tortora, Debora
;
Giordano, Alex
; …
- In:
Psychology & Marketing
37
(
2020
)
4
,
pp. 578-587
Persistent link: https://www.econbiz.de/10012189624
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