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~person:"Mathews, Petra"
~subject:"Anthropologie"
~subject:"Corporate culture"
~subject:"Marktforschung"
~type_genre:"Book section"
~type_genre:"Systematic review"
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Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
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Ethnographie : auf den Spuren des täglichen Verhaltens
Mathews, Petra
;
Kaltenbach, Edeltraud
- In:
Qualitative Marktforschung in Theorie und Praxis : …
,
(pp. 147-162)
.
2011
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