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~person:"McColl-Kennedy, Janet R."
~person:"Sharma, Piyush"
~person:"Staiger, Douglas"
~subject:"Dienstleistungsqualität"
~subject:"Interkulturelles Management"
~subject:"Konsumentenverhalten"
~type_genre:"Book section"
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Dienstleistungsqualität
Interkulturelles Management
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Service quality
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1984-1994
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Betriebswirtschaftliches Ziel
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McColl-Kennedy, Janet R.
Sharma, Piyush
Staiger, Douglas
Bruhn, Manfred
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Benkenstein, Martin
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Georgi, Dominik
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Amarullah, Fitriany
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A Research Agenda for Service Marketing
1
Branding and sustainable competitive advantage : building virtual presence
1
The changing hospital industry : comparing not-for-profit and for-profit institutions
1
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ECONIS (ZBW)
3
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Intercultural service encounters in the post-COVID-19 world : a research agenda
Sharma, Piyush
- In:
A Research Agenda for Service Marketing
,
(pp. 283–298)
.
2024
Persistent link: https://www.econbiz.de/10014517997
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2
Are strong brands a source of competitive advantage in the virtual world?
Sharma, Piyush
- In:
Branding and sustainable competitive advantage : …
,
(pp. 4-23)
.
2012
Persistent link: https://www.econbiz.de/10009707222
Saved in:
3
Comparing hospital quality at for-profit and not-for-profit hospitals
McClellan, Mark B.
;
Staiger, Douglas
- In:
The changing hospital industry : comparing …
,
(pp. 93-112)
.
2000
Persistent link: https://www.econbiz.de/10001515498
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