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~person:"Mcgrath, Leanne C."
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Mcgrath, Leanne C.
Leach, Robert
16
Leach, Robert T.
8
Heiens, Richard A.
4
Lee, Wayne Y.
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Hennerkes, Brun-Hagen
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Journal of strategic marketing
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The contribution of intangible assets and expenditures to shareholder value
Heiens, Richard A.
;
Leach, Robert T.
;
Mcgrath, Leanne C.
- In:
Journal of strategic marketing
15
(
2007
)
2
,
pp. 149-160
Persistent link: https://www.econbiz.de/10007739486
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