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Miyashita, Sally
Russo, J. Edward
18
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An effective display of unit price information
Russo, J. Edward
;
Krieser, Gene
;
Miyashita, Sally
- In:
Journal of marketing
39
(
1975
)
2
,
pp. 11-19
Persistent link: https://www.econbiz.de/10002720188
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