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~person:"Moch, Dietmar"
~subject:"Theorie"
~type_genre:"Übersichtsarbeit"
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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Werbung und ihre Wirkung auf die Tabaknachfrage : eine Übersicht der theoretischen und empirischen Literatur
Bauer, Hans H.
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Moch, Dietmar
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2000
Persistent link: https://www.econbiz.de/10001637576
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