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~person:"Mothersbaugh, David L."
~person:"Weun, Seungoog"
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Jones, Michael A.
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The product-specific nature of impulse buying tendency
Jones, Michael A.
;
Reynolds, Kristy E.
;
Weun, Seungoog
; …
- In:
Journal of Business Research
56
(
2003
)
7
,
pp. 505-511
Persistent link: https://www.econbiz.de/10005477464
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2
Why customers stay: measuring the underlying dimensions of services switching costs and managing their differential strategic outcomes
Jones, Michael A.
;
Mothersbaugh, David L.
;
Beatty, Sharon E.
- In:
Journal of Business Research
55
(
2002
)
6
,
pp. 441-450
Persistent link: https://www.econbiz.de/10005473624
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